Jeremy Parker

Jeremy Parker

Founder & Growth Marketing Specialist

20 years of building and growing businesses across Australia, Dubai and the UK - now helping British businesses scale with systems that actually work.

With 20 years of experience building and growing businesses across Australia, Dubai and the UK, Jeremy founded Tyneside Marketing in 2024 to bring a different approach to digital marketing. Rather than chasing trends or selling services, Jeremy builds growth systems grounded in customer psychology and proven marketing fundamentals. This approach has generated over £5 million in additional revenue for clients, with a retention rate above 90%. Everything Jeremy knows about marketing has been learnt by doing it - applying strategies to his own companies across multiple industries before bringing them to clients. No theory, no guesswork, just what has been tested and proven to work. An early adopter of AI in marketing since 2022, Jeremy integrates AI across the business to move faster and deliver better results, without replacing the strategic thinking that drives real growth.

Growth StrategySEOGoogle AdsFacebook AdsWeb DesignCustomer PsychologyAI in Marketing

No formal marketing qualifications. 20 years of hands-on experience building and growing businesses across three countries, applying every strategy to his own companies first.

Articles by Jeremy Parker

Six glowing geometric indicators in a row, two brightly lit in magenta and four dimmed in grey-blue, representing the six Capabilities checks with two worth shipping and four to skip.
Apr 2026

The Six Things Stopping Your Website From Being Fully Agent-Ready (and Why Most Businesses Should Stop at Four)

The Cloudflare Agent Readiness Score has six advanced Capabilities checks that nearly every site fails. We break down which two are worth shipping and why most businesses should skip the other four.

Laptop screen showing a glowing magenta agent-readiness score gauge against a dark moody background.
Apr 2026

Cloudflare's Agent Readiness Score: What It Means, and What Happened When We Scored Our Own Site

Cloudflare's new Agent Readiness Score grades how AI-friendly your site is. We took our own site from 33 to a perfect score in an hour. Find out how we did it here.

Five document icons comparing blog, article, guide, listicle and landing page formats
Apr 2026

Blog, Article, or Listicle? A Small Business Guide to Content Types, Intent, and AI Search

What's the difference between a blog and an article? What is a listicle? Why do AI Overviews appear on some searches and not others? A plain-English guide for small business owners.

Infographic of AI Overview CTR decline with AEO metrics for citations, traffic and mentions
Apr 2026

How to Measure AEO: Tracking Your Visibility in ChatGPT, Perplexity and Google AI

There is no single AEO dashboard. Track your visibility in ChatGPT, Perplexity and Google AI with three methods: prompt checks, GA4 referrals and entity mentions.

Five-step AEO pillars graphic beside a Google AI Overview results mockup with falling CTR line
Apr 2026

AEO Strategy: A Step-by-Step Playbook for Small Businesses

A practical AEO strategy in five phases, designed for small businesses without enterprise budgets. What to do first, what follows, and why each step matters.

Google SERP mockup showing AI Overview pushing organic results down with a declining CTR curve
Apr 2026

AI Overviews and Click-Through Rates: What the Data Shows (and What Small Businesses Should Do)

AI Overviews now appear on 48% of tracked searches. Pew, Ahrefs and Seer all show sharp click-through drops. Here's what the 2025-2026 data actually says, and what small businesses should do.

Small marketing agency team working with AI tools in a modern office
Apr 2026

How a Small Agency Does the Work of 20

A five-person team using AI workflows to produce what agencies three times their size produce. Here's exactly how Tyneside Marketing does it — and what it means for your business.

Flat-lay solicitor desk with gavel, laptop, intellectual property agreement and open notebook
Apr 2026

Mastering SEO for Solicitors in 2026: Boost Your Law Firm's Online Visibility

The complete guide to SEO for solicitors in 2026. Covers AI Overviews, Answer Engine Optimisation, local SEO, E-E-A-T and practical strategies to help you dominate search results.

A laptop displaying a Google Ads dashboard with a warning notification on a wooden desk in a modern office
Apr 2026

How to Appeal a Google Ads Account Suspension

Read the notice, fix the cause, then send one specific appeal. Do not open a new account. A North Shields agency walkthrough.

UK business owner analysing Google Ads costs and CPC data on a laptop dashboard
Apr 2026

How Much Do Google Ads Cost in the UK? (2026 Pricing Guide)

Most UK SMEs spend £500 to £5,000 a month on Google Ads. Clicks typically cost £0.40 to £6. You set the daily budget.

Newcastle upon Tyne Quayside at dawn with the Tyne Bridge and modern office buildings reflected in the river
Mar 2026

How to Choose a Marketing Agency in Newcastle (2026 Guide)

A practical guide to choosing the right marketing agency in Newcastle upon Tyne. What to look for, what to avoid, and the questions you should ask.

Designer's workspace with a website wireframe on screen and handwritten cost calculations in a notebook on a light wood desk
Mar 2026

How Much Does a Website Cost in Newcastle? (2026 Pricing Guide)

Honest pricing guide for website design in Newcastle upon Tyne. What to expect, what affects cost, and how to avoid overpaying.

Magnifying glass focusing on an AI neural network beside a scale weighing content value over technical tricks
Dec 2025

Google’s Latest Core Update: What You Need to Do Now

Core updates reshuffled the search results again. Learn what Google changed, why your rankings moved, and how to stay visible in the new landscape.

Split graphic comparing a failing old Meta ads strategy with a rising Andromeda strategy and survival guide CTA
Dec 2025

The 2025 Meta Ads Survival Guide: Why Your Ads Stopped Working (And How to Fix Them

Meta's Andromeda update broke the old way of running Facebook and Instagram ads. Learn what changed, why your ads cost more or pull fewer leads, and the exact fixes that work with the new system.

Meta Andromeda Protocol diagram comparing legacy auction targeting with AI-driven retrieval
Dec 2025

What Is Meta Andromeda? (And What to Change in Ads Manager)

Andromeda is Meta's AI ad-retrieval system. It picks which ad each person sees, so creative variety is now the targeting. Here's what to change in Ads Manager.

Split graphic contrasting AI Search neural networks with traditional blue-link search results
Nov 2025

AI Search Optimisation: Helping clients get recommended by AI

Discover how AI Search Optimisation helps your business appear in Google AI Overviews and AI answers.

Person sipping coffee at a MacBook showing the Google homepage
Oct 2025

Google Search Click Distribution: A Breakdown by Search Intent in 2025

Not all search clicks are equal. Understand how clicks distribute across search intent types and use that data to refine your SEO and content strategy.

Brass balance scale weighing gold coins against a glowing lightbulb and plant on a desk
Sept 2025

Investing in Customers: How the LTV:CAC Ratio Can Unlock Business Growth

The LTV:CAC ratio reveals whether your customers are profitable. Learn how to calculate it, why it matters, and how to unlock sustainable business growth.

Ahrefs post announcing Google capped SERPs at 10 results and the impact on rank trackers
Sept 2025

Understanding Google SERP: The Impact of Top 10 Rankings

Explore how top 10 Google SERP rankings impact visibility, traffic, and business growth.

Split illustration contrasting broken SEO infrastructure with a clean growth path and rising green chart
Sept 2025

9 SEO Myths That Could Be Holding Your Business Back

Discover the reality behind popular SEO myths. Learn how to focus on quality content rather than outdated tactics.

Illustration of web data funneling through AI into a clear Google search answer
Aug 2025

From Links to Answers: How AI Search Changes Everything

Discover how AI-powered search is transforming the way businesses appear in search results.

Laptop graphic combining the Instagram logo with a Google search interface
Jul 2025

Instagram Content Now Appearing in Google Search

Instagram posts are now showing up in Google search results. Learn what this means for your business.

North Shields AFC junior girls football team sponsorship photo
Jun 2025

Continuing our support of girls football in the North East

Tyneside Marketing proudly sponsors North Shields AFC Junior Girls for a 3rd year.

Meta ads setup guide graphic with open toolbox of Facebook, Instagram and payment icons
May 2025

Getting Started with Meta Ads

A beginner-friendly guide to getting started with Meta (Facebook and Instagram) advertising.

Tyneside Marketing and Undiscovered Destinations partnership graphic
Jan 2025

Our Partnership with Undiscovered Destinations

Tyneside Marketing partners with Undiscovered Destinations, a specialist tour operator based in Tynemouth.

Human and robot hands shaking against a purple background
Oct 2024

AI Tools We Actually Use: A 2026 Update for UK Marketing Teams

We updated our popular October 2024 AI tools list. Here is what our UK marketing team actually uses in 2026, and what each tool is for.

Hand-drawn SEO lightbulb word cloud with marketing terms and coloured markers
Sept 2024

Dominate Your Market: A Month-by-Month SEO Strategy for Local Businesses

A comprehensive month-by-month SEO strategy guide for local businesses looking to dominate their market.

Wheel diagram illustrating the hub and spoke SEO content model
Aug 2024

Hub and Spoke SEO: What It Is and How It Works

A hub is the main page on a topic. Spokes are the supporting pages that link back to it. Same job as pillar and cluster, with one real example and how to implement it.

Wooden Scrabble tiles spelling SEO on a timber surface
Jul 2024

An Introduction to Local SEO for Your Newcastle Business

Learn the fundamentals of local SEO and how to get your Newcastle business found online.