From Links to Answers: How AI Search Changes Everything
The digital marketing landscape is in the middle of its biggest change in years. For a long time, the main goal of content was to get a user to click
AI Search Optimisation: Helping clients get recommended by AI (not just ranked by Google)
If you’ve searched for anything recently, you’ve noticed it: AI is now answering questions that Google used to show as a list of links. It’s no longer just about ranking
Instagram Content Now Appearing in Google Search – What This Means for Your Business
Since July 10th, 2025, Instagram has started allowing Google (and other search engines) to index public content from professional Instagram accounts. That means if you run a business or creator
7 Practical AI Tools for Marketing your Small Business in the UK (2024)
In today’s fast-paced digital world, artificial intelligence (AI) is no longer just a buzzword – it’s a game-changer for small business digital marketing. But if you’re feeling overwhelmed by the
Dominate Your Market: A Month-by-Month SEO Strategy for Local Businesses
SEO can be confusing, but it doesn’t need to be. Understanding basic principles and strategies can elevate your website and business above your competition. This article simplifies important SEO concepts
How the Hub and Spoke SEO Model Improves Content Creation
The Hub and Spoke model is a content creation strategy that has gained popularity in recent years for its effectiveness in improving a website’s search engine optimisation (SEO). The model