Newcastle PPC and Google Ads that bring enquiries, not just clicks.

Most accounts waste 40-60% of spend.

We're based in the North East and we know what clicks cost round here. We find the leaks, fix them, and report every pound back to a real enquiry.

5.0 Google Reviews
Google Partner

Trusted by local businesses

Every Google Ads campaign should come back as a lead, a sale, or a lesson. If your current campaigns can't tell you which, you're flying blind.

Most businesses either manage ads themselves and haemorrhage budget, or hire an agency that treats their account like a set-and-forget side project. We do neither. We audit the full stack - ads, landing pages, tracking, conversion flow - and build campaigns around what actually drives revenue, not vanity clicks.

What we find in every audit

Most accounts we take over have the same problems. Here's what we look for and fix before spending a penny more.

The Problem

You're paying for clicks that will never convert

Most accounts we audit waste 20-40% of their budget on irrelevant searches, broad match gone wrong, and missing negative keywords.

Relevant clicks
58%
Wasted spend
31%
Bot / fraud
11%
Avg. account wastes 32% of monthly budget Based on TSM audits
The Blind Spot

If you can't measure it, you can't improve it

Wrong conversion actions, double-counted leads, no call tracking. We see it constantly. You can't optimise what you can't measure.

GA4 linked correctly
Conversion tracking accurate
Call tracking enabled
Form submissions tracked
Attribution model correct
4 out of 5 fail basic tracking checks Typical audit result
Our Difference

We don't just fix the ads

Other agencies tinker with bids and walk away. We optimise the entire conversion path, from ad copy to landing page to thank-you page.

Ad Copy
Landing Page
Forms & CTAs
Tracking
Reporting

Most agencies set and forget

Whether you've tried it yourself or hired someone who didn't care enough, here's what changes.

DIY / Typical Agency
Set it up and hope for the best
Campaigns structured around how your customers buy
Wasting budget on clicks that never convert
Every penny targeted at people ready to buy
Sending paid traffic to your homepage
Dedicated landing pages built to convert
Reports full of clicks and impressions
Reports showing leads, sales, and actual ROI
More spend pushed without context
Every campaign tied back to real enquiries

Live in weeks,
not months

Google Ads gives you data from day one. Here's how we use it.

Week 1-2

Audit & build

Deep-dive into your account, competitors, and market. Fix tracking, build landing pages, structure campaigns properly.

Week 3-4

Launch & learn

Campaigns go live. Data starts flowing. We monitor daily, cut waste early, and let the winners run.

Month 2+

Optimise & scale

In the account multiple times a week - refining bids, testing ad copy, expanding what works, killing what doesn't.

Ready for clearer Google Ads?

Send us your website and we'll review the route to better-fit enquiries.

Get a free review

Recent wins.

Actual projects, actual numbers. Each card opens the full case study.

Frequently asked questions

What to expect from Google Ads management before you spend another pound.

How much does Google Ads management cost?
Management starts from £950/mo for the one channel, or less when it comes with a new website. What you spend on the ads themselves is separate and goes straight to Google, not to us. After a review we will tell you the smallest ad budget that can give you a real answer.
How quickly do Google Ads start bringing enquiries?
Campaigns can be live within days. Getting enough data to trust usually takes two to four weeks. It comes down to tracking. If we cannot tell a click from a real enquiry, we will not spend more of your money.
Do you manage PPC for Newcastle businesses?
Yes, that is most of what we do. Clicks cost less here than in London, but the competition is real, so a wasted click still costs you. We set the campaigns to the area you actually sell in. That might be a few postcodes, or it might be the whole country.
Do you build landing pages as well as the ads?
Yes. Sending paid clicks to your homepage is one of the quickest ways to waste money. We write the ads and the landing page together, and track the whole thing from click through to enquiry.
What if we already run ads and they are not working?
That is a normal place to start. We go through the account, the landing pages and the tracking first. Anything we cannot measure gets switched off. Then we rebuild around the searches your customers actually use.
How much should we spend on Google Ads themselves?
There is no point paying us to manage a budget too small to learn from. For most North East businesses we would rather run one tight campaign properly than spread a few pounds across dozens of keywords. The review sets a sensible floor, not a big number to impress you.
Is there a 12-month lock-in?
No. Plans are monthly rolling. Stay because the numbers work, leave if they do not.